Contacts

One comment thread is an episode, not a person. Someone who wrote six times under different posts is one contact: you can see how many times they reached out, on which networks and whether they got a reply.

The card is assembled on its own when a new message arrives: the platform account is linked to the person by a stable identifier, not by name — the platform may not send the name at all or send it shortened.

The section is arranged as a full-screen workplace, like Chats: on the left the platform rail, in the middle a list sorted by touches, recency, awaiting reply or name, on the right the person's card.

Merging accounts

One person can write from LinkedIn, Telegram and Instagram — that's three accounts and one card. Merging is done by hand: automation gets namesakes wrong, and the cost of a mistake is high — someone else's messages in a person's card.

The service suggests merge candidates by matching name or handle, but the decision is always yours. Made a mistake — the account is detached again and becomes a separate person.

Tags, audience and product

• Status tags: “Lead”, “In progress”, “Client”, “Not relevant”. The list is open, your own are typed next to them.
• Topic, audience and product come from the workspace's tags — the same directories as for posts. When a person first writes under our post, the card inherits that post's tags, and the post itself is recorded as the source. So “who came from posts for marketers” is a filter, not a manual count. What's set by hand isn't overwritten by automation.
• People from bridges and widgets get the product from the bridge settings and the “partner traffic” tag.
• The team note, company, website and phone are visible only to you and colleagues; the “In CRM” button opens this person's deal.

When the platform didn't name the author

LinkedIn gives apps some commenters anonymised: only an identifier arrives, without name or handle. Such a person is shown as “LinkedIn member” with a “who is it?” mark.

The name is usually visible on the post page itself. The “See who it is” button opens the comment on the platform; then the person can be added to contacts — and they'll be recognised in all future comments, because their identifier is permanent.